Agency – Karma Media Agency https://www.karmamedia.ae Creative Media Agency Located in Dubai, UAE Thu, 29 Aug 2019 01:48:01 +0000 en-US hourly 1 https://wordpress.org/?v=5.2.21 https://www.karmamedia.ae/wp-content/uploads/2020/03/cropped-fav-32x32.png Agency – Karma Media Agency https://www.karmamedia.ae 32 32 How Leaders Can Impact Team Culture https://www.karmamedia.ae/how-leaders-can-impact-team-culture/ Sun, 05 Nov 2017 07:59:24 +0000 https://the7.io/agency/?p=694

Businesses are moving to integrate more technology into their daily practices.

But, unfortunately, it takes a lot more than investments in tech to create a company that successfully embraces digital adoption. Even where the benefits are clear, many companies find it difficult to transform the way things are done.

A report from Dimension Data found that one of the major barriers to digital adoption was related to organizational issues, compliance, and a lack of thought leadership within the company.

So, clearly, leadership has a big part to play in digital adoption. What can they do to drive it forward?

Understand the reasons for resistance

There are countless benefits to technology in the workplace. In most cases, digital adoption can reduce costs, improve internal productivity, and make most jobs far easier than they were before with supportive software tools.

So, why are so many employees resistant to integrating digital tools?

Well, a report from McKinsey may help to shed a light on these reasons.

]]> What is Unstructured Data https://www.karmamedia.ae/what-is-unstructured-data/ Fri, 27 Oct 2017 12:02:22 +0000 https://the7.io/agency/?p=1

Unstructured data is an often overlooked source of insights that can help all kinds of organizations make better decisions.

That said, the technology is emerging that can help us make sense of all the unstructured data around us, whether that be Instagram posts, call logs, or interview transcripts.

In this blog post we’ll discuss what unstructured data is, give some examples of unstructured data, explain what you can do with it, and finally talk about why it’s a good idea to bring it together with structured data.

Defining unstructured data

In our new guide on bringing together structured and unstructured data, we define unstructured data like so:

Unstructured data refers to data that isn’t so easily searched (compared to structured data) – more processing is required, as it’s not organized or set out in neat fields.

It’s tempting to call it ‘messy’ data, since it comes in all kinds of formats that aren’t always easy to sort or analyze in the ways structured data can be.

Examples of unstructured data

Sources that are likely to give you unstructured data might be:

  • Social media posts
  • Photographs
  • Call logs from customer service conversations
  • Open ended questionnaires
  • Audio recordings

Working with unstructured data

One of the coolest things about unstructured data is just how much there is out there.

Think about all the emails in your customer services inbox, or all the web chats your customers have had with your representatives – with the right tools, you can bring structure to this kind of data and learn from it.

But it’s not always easy and, unlike structured data, the tools that are needed to process it are only now coming to the forefront. For example, image analysis software that can find a company’s logo appearing in thousands of social media posts hasn’t been around for long in comparison to, say, databases containing ID numbers.

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